How Actors can find Representation - by John Essay

Let’s consider for a moment that you are “ready” for a representative. (If you don’t know if you are ready, please read my Backstage article, “Are You Ready For Representation?”)

Finding the right representative for you is a lot like dating: they come in a variety of shapes and sizes, and with various strengths and weaknesses. Representatives sign people who inspire them, who they think will make them a lot of money, or those with whom their personalities “click.” That is why there are so many representatives— because we all have different tastes. If we all had the same tastes, there would be one representative to handle everyone. 

It is up to you to find out which agent or manager represents what part of the industry, and then find out which is the best fit for your strengths and interests. How do you do that? Dive into the Internet. Look up the names of representatives and find out which clients they handle. Use IMDB, IBDB, lortel.org (the Off Broadway database), etc.  Ask your actor friends and teachers if they could make an introduction to their representative. You could also try some general meetings.  Remember, all of these ideas have a better chance at producing a representative for you as long as you are “ready” for representation.

Interviewing with a representative who doesn't know you and who hasn't seen your work is difficult, because they are only judging you on your resume and your personality, and that is, in my opinion, a waste of time. I think the best scenario is when a representative approaches you, usually because they have seen your work, or you have come highly recommended by their client or colleague. That way half your work is done. This is where your friends and fellow actors who have representation can be put to use—ask them if they would recommend you to their agent or manager. If they do that, then that is when you will send their representative your photo and resume with a cover letter. Ask your teachers and mentors in the business for ideas. You could try some meet and greets, and perhaps find a representative that will work with you. This is sometimes a good way to find a representative because most junior agents who attend these events are required to bring in new talent. Since these junior agents will have a hard time enticing more established actors, the meet and greets provide them with opportunities to discover new talent like you.

Obtaining representation by an agent or manager isn’t the be-all and end-all. There is so much that you can do on your own without a representative—and plenty to do even with representation—that can help further your career. I encourage you to find opportunities for yourself, and I wish you success!

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How to Know Which Showcases to Do as an Actor - by John Essay

I have been asked many times over the years what kinds of showcases actors should do. I have been to hundreds—if not thousands—of showcases in the nearly 30 years I have been a manager, and I can count on both hands those I actually enjoyed and benefited from. The rest were quickly forgotten—mainly because they were uninventive, un-stimulating, or downright BORING. If you are thinking of developing or participating in a showcase, make sure it is exciting, unique, and has a great selling point!

Showcases come in many "types"—scenes, monologues, one-acts—and "styles"—improve, acting, musical theatre—but the "type" or "style" is the least important thing to consider when thinking of developing or participating in a showcase. The most important element is the overall way the showcase is packaged, or the "wow factor."

Let me explain. You will draw more flies to the honey if your showcase has an interesting "gimmick." You could present your showcase in a fascinating venue—a park, an old gutted warehouse, an ice cream parlor, a bus, a train, even a theater—as long as the show is of interest. Try hiring a director of note to help add legitimacy and some industry “buzz” around your showcase. How about scenes interspersed with music from a well-known or up-and-coming composer? Or start a play contest by soliciting 10-minute plays from playwrights. Choose six of the best, cast them with great talent, and spread the word. People attending would not only benefit from seeing new talent but also the work of some new playwrights. You could even serve interesting snacks or beverages before or after the performance. How about a fondue party? Or frozen summer blender drinks? Be creative—the list of ideas is endless.

Above all, do not participate in a showcase for the sole reason of getting casting directors and agents to come to advance your career. Of course, you will invite industry folk to come and see it, but it should not be the only reason to participate in it. Your main reasons to do a showcase should be that you like and admire the other people involved; you want to perform in something sooner rather than later; you like the concept; it promises to be a learning experience; and, most importantly, it should be fun!

Putting on a great showcase only takes a group of talented people working together. I hope this article empowers you to collaborate with others and produce your own compelling showcase.

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