How Actors can find Representation - by John Essay

Let’s consider for a moment that you are “ready” for a representative. (If you don’t know if you are ready, please read my Backstage article, “Are You Ready For Representation?”)

Finding the right representative for you is a lot like dating: they come in a variety of shapes and sizes, and with various strengths and weaknesses. Representatives sign people who inspire them, who they think will make them a lot of money, or those with whom their personalities “click.” That is why there are so many representatives— because we all have different tastes. If we all had the same tastes, there would be one representative to handle everyone. 

It is up to you to find out which agent or manager represents what part of the industry, and then find out which is the best fit for your strengths and interests. How do you do that? Dive into the Internet. Look up the names of representatives and find out which clients they handle. Use IMDB, IBDB, lortel.org (the Off Broadway database), etc.  Ask your actor friends and teachers if they could make an introduction to their representative. You could also try some general meetings.  Remember, all of these ideas have a better chance at producing a representative for you as long as you are “ready” for representation.

Interviewing with a representative who doesn't know you and who hasn't seen your work is difficult, because they are only judging you on your resume and your personality, and that is, in my opinion, a waste of time. I think the best scenario is when a representative approaches you, usually because they have seen your work, or you have come highly recommended by their client or colleague. That way half your work is done. This is where your friends and fellow actors who have representation can be put to use—ask them if they would recommend you to their agent or manager. If they do that, then that is when you will send their representative your photo and resume with a cover letter. Ask your teachers and mentors in the business for ideas. You could try some meet and greets, and perhaps find a representative that will work with you. This is sometimes a good way to find a representative because most junior agents who attend these events are required to bring in new talent. Since these junior agents will have a hard time enticing more established actors, the meet and greets provide them with opportunities to discover new talent like you.

Obtaining representation by an agent or manager isn’t the be-all and end-all. There is so much that you can do on your own without a representative—and plenty to do even with representation—that can help further your career. I encourage you to find opportunities for yourself, and I wish you success!

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Don't Compare Yourself to Other Actors - by Robert Curtiss

Actors can be supportive and encourage each other in this business, but actors can also feel competitive with each other. Some actors will get breaks that you did not, and others may become quite successful while you are still slogging away in a restaurant job or just trying to make ends meet while taking classes. These situations may feel bittersweet. You may want to feel happy for them, but you may also feel envious and frustrated that you have not been as fortunate. Try to resist the urge to compare yourself to them, and instead be happy for their success, as you would want others to be happy for you if you were in their place. The fact is that only one person gets cast in a role. So make peace with that fact and continue honing your craft. Hopefully sooner than later you will be cast.

Although it can be hard not to compare yourself to others, remember that comparing yourself to someone else is an inaccurate measuring stick, and it can erode your self-esteem and send you into depression. When you compare yourself to others—whether in regards to a relationship, a career, or other achievement—you are only comparing yourself to your perception of others. Everyone has different life circumstances and different paths. You are on your own unique journey, and it may take longer or go in a different direction. However, it will never be the same as anyone else's, and it has just as many opportunities and possibilities.

It is understandable to feel envious of others’ successes, but remember that envy is usually just a good indicator of your own insecurities. When you can figure out why you are feeling insecure, you can start to overcome it. A good psychotherapist can come in handy for these situations, and help you focus instead on your own strengths.

When you find yourself comparing yourself to others, stop for a minute and ask yourself: What am I grateful for in my life? What relationships have I made that are important to me? What accomplishments have I made in my life? What have I done recently that I am proud of? In what ways have I grown and improved? What steps am I taking to keep growing?

After all, these are the things that really matter.

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How to Use Your Acting Skills On and Off Stage - by Robert Curtiss

Many years ago, a restaurant where I worked as a waiter hired a consultant to help train the wait staff in “upselling” techniques—that is, the ability to get people to buy more things—in order to increase revenues for the restaurant, and as a result, increase the tips earned by the staff.

I was really impressed by this consultant, Bob Brown. He had been a waiter himself and had learned through his own trial and error—as well as guidance from mentors along the way—how to increase his income and do it in a way that was not pushy or fake. I learned how my acting skills could be put to work to make money both on and off stage.

I recently had the pleasure of watching Bob in action as he conducted a day-long seminar, and I was struck at how universal his message is and I wanted to pass some of this message on to you.

Bob Brown uses an acronym to describe what he calls “star qualities” in successful people, and these qualities I find particularly suited for actors.

The acronym is KEEPER. Here is what it stands for:

1. Knowledge. We all continue to gather knowledge throughout our lives. Make sure you acquire the knowledge you need to accomplish a desired task or goal—whether that is in show business or your support job.

2. Enthusiasm. It is vital! Why do anything half-heartedly? Others pick up on your enthusiasm, and it gets them excited about what you are doing.

3. Empathy. Be aware of others, and try to understand where they are coming from. A little human kindness goes a long way. This will help you in all areas of your life, and you can tailor your approach to how your "audience" might be feeling.

4. Presentation. How do you present yourself? Ask yourself, “Would I buy from me? Would I cast me?” How neat and clean is your "uniform" or "costume"? How loudly and clearly do you speak? Always take care to present yourself as you want to be seen and heard. First impressions—and especially repeated impressions—can be lasting impressions!

5. Execution. How do you put your knowledge and skills into action? How are your technical skills? This is where rehearsal comes in—and I mean more than just your acting scenes. The more you practice how you speak, sell, greet people, interview, etc., the more you will feel prepared and relaxed, and the more your skills become ingrained into your natural behavior.

6. Reading Cues. We all communicate loudly even when we don't speak a word. Become a master at observing body language and behavioral cues. In his book "Emotional Intelligence," Bob Brown says that there are more than 20,000 gestures in our body language vocabulary. Watch and learn them. This skill is vital in everyday life, but it will also help you in the art of acting, where listening and observing are essential.

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3 Strategies for Staying Punctual and Professional - by Robert Curtiss

We live in a world where schedules conflict, where some auditions and appointments are tightly scheduled back to back, and though you may have plenty of time in your own schedule, the people who you are meeting, interviewing, or auditioning for may have little wiggle room to fit you in. Occasional lateness is undesirable but understandable—we all have been late some time in our lives, perhaps because of some last-minute snafu or bad traffic—and it is usually easily forgiven and forgotten by all involved. Chronic lateness, however, undermines your professionalism.

Here are a few strategies for being on time:

1. Leave 30 minutes early for every appointment, or add 15–30 minutes to your expected travel time. This means that if you ordinarily would leave home 15 minutes before your appointment, leave 30–45 minutes early. This will most likely get you there early; you can use the time to prepare yourself. If you run into delays on your route, hopefully the extra travel time will be sufficient to keep you on time.

2. Organize your life so you are not scrambling for misplaced items moments before leaving for the day. Keep a datebook calendar handy, and write down your daily schedule (of course, you have to actually look at it for this to be useful). There are smartphone apps for this.

3. It may be helpful to have an “audition survival bag” that you keep packed and ready to go. This could be a knapsack, purse, or briefcase. Here is a list of suggested items to keep in your bag: headshots and résumés, business cards, sheet music, a MetroCard, paper and a pen, makeup, a hairbrush, bottled water, breath mints, and an energy bar, and hide $10 or $20 inside just in case. This way you only have to remember your keys, cell phone, audition material, and any other audition/business needs, grab your audition bag, and out the door you go.

I hope these strategies help keep you on time and prepared for your appointments. If you still end up being late, by all means, acknowledge it and apologize for keeping them waiting. Break a leg!

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11 Pieces of an Actor's Budget - by John Essay

Actors frequently ask me, “How much money does it take to be an actor?” The short answer is every actor’s expenses will be different. However, use the list below as a guideline. Although I have tailored the costs for those pursuing the business in New York City, the general outline is applicable wherever you may be based.

1. Living expenses. This category includes rent, utilities, cable, telephone, and food. These may seem obvious, but I begin with this list because you cannot really pursue the business of acting if you cannot afford these things. Count on rent to be around $1000/month and up, depending on the neighborhood, building amenities—such as a doorman, elevator, gym, etc.—and whether or not you have a roommate. (For Manhattan, $1000/month is actually really cheap, and if you find an apartment for this rate, it will most likely be in a less accessible neighborhood). Utilities (gas, electric) are usually not included in the rent. These can average around $100-$150/month. For telephone service, you can get away with only having a cellphone, and this averages around $75/month. Cable averages around $100/month without the premium channels. You may want to forgo cable if you have Internet access, as you can watch many TV shows via Hulu, Netflix, YouTube, etc. Your job as an actor is to know what is going on in the world and also what shows are on the various channels. As for food, don't be lazy and rely on the fast food that is cheap and easily available. Many New Yorkers eat out a lot, and this zaps your income very quickly. Be smart, and eat at home. It is cheaper and healthier. Count on groceries costing you an average of $15-$20/day.

For the following expenses, consider opening a savings account where you deposit $20 a week, more or less. A separate savings account means “out of sight, out of mind,” and that is a good thing.

2. Headshots, including hair and makeup. Having your headshot photos taken and reproduced is generally the biggest expense you will incur. Good photographers run between $600-$1000. There is also hair and makeup, which is a separate expense. Yes, men, you may need makeup too! The camera lights play nasty tricks with your face, and makeup can help offset these unsightly occurrences. Be prepared to spend between $100-$150 for hair and makeup. 

3. Headshot reproductions/retouching. When your pictures are finished and you have selected the ones you'd like to use, you may need to have them retouched. Perhaps there is a stray hair, a blemish, soft circles under eyes, etc. Generally, retouching will be approximately $25-$60 per photo. Reproducing your picture can cost almost a dollar a print. There are cheaper reproduction houses, but many use cheap paper that tends to lack the crispness that you get from good quality paper. And others may use a printing technique that makes them impossible to fax and/or scan. So be careful, and remember your picture may be in a pile with hundreds of others. You want yours to stand out, not fade away. If you start working with a representative, make sure you always have enough money to pay for more reproductions. There is no excuse for saying "I can't afford it" if a representative needs more photos of you, and you have no money to comply. 

4. Resumes. First of all, don’t print them on the back of your pictures. Why? Because when you book a job and want to update your resume, you'd have to throw away these expensive prints or hand-write a credit in, which can look sloppy. Also, make sure your resumes fit your 8x10 photo. Most sheets of paper are 8.5"x11" and will need to be cut to fit and then stapled to your headshot. Resumes are generally about 5 cents to 8 cents a copy, unless you print them at home where the cost is minimal. 

5. Classes. Prices for classes are hard to list here as there are too many and the price ranges are vast. Audit classes to get a feel for the instructor, what they are teaching, and see what the class is like. I tell people to look for a class you have to audition to get into. This generally weeds out the novice teacher or "experimenting" actor, and hopefully leaves you with a class that is full of working actors. 

6. Online resources. This will vary but there are a number of worthwhile services out there. Some offer audition opportunities, some are resource oriented, and of course you don't want to forget Backstage, and The Actor’s Guide to Everything! You can get a subscription to Backstage for as little as $12/month.

7. Makeup and grooming. Yes, we must budget this in. Men, a barber runs around $20, and if you add a shave (one of my personal splurges) it would double the price. If you color your hair, just buy the home treatment kits and master the technique. This will save you a lot of money. Women, cuts usually start at around $60 and increase rapidly. Save some bucks by shampooing your hair at home before your salon visit. Also you might want to try in-home coloring if that is your thing, instead of having it done at a salon.

8. Clothing. It really is necessary to have your own business wardrobe for auditions. For several hundred dollars, you can achieve a lot of different looks that will help your auditions. You'll save money if you don't mix them with your personal clothes. They will stay fresher longer, and you'll have to launder them less frequently. 

9. Postage and supplies. You'll need to do follow-up mailings, and mailings to agents, managers, and casting directors. This will be a minimal expense, but a very important one. Count on around $20 per month. This will increase drastically if you are in a show or film or have something of significance to share with the above-mentioned agents, managers, and casting directors on your mailing list.

10. Transportation. You can't afford to take taxis everywhere (at least not yet), but you will probably use transportation every day. One round-trip per day on the subway or bus, at the standard $2.50 fare each way, adds up quickly. A monthly Metrocard costs $112, and a weekly Metrocard costs $30.

11. Entertainment. You will need to set some money aside to see theater and go to the movies. This will depend upon how much you can afford. Some theaters offer standing-room tickets for as little as $20. Other theaters offer $25 tickets to a certain number of people on any given day. Offering to usher is a way for many people of modest means to see a show. A movie ticket runs about $12, but if you don’t mind going in the morning, you can go to a show before noon for $6 at some theaters. Count on $50 to $100 per month to see theater and film.

I hope this basic expense outline is helpful for those starting out as an actor. Break a leg!

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Take Action & Don't Worry About the Outcome - by John Essay

“Take action” should be a guiding rule in all of our lives. We all have good ideas now and then, and we all have second-guessed them when it comes time for us to actually do something about them. The only people who can actually win the lottery are the ones who actually take action and buy a ticket! If we are to succeed at running our businesses, we must always take action regardless of the outcome. (Be reasonable, folks. I’m talking about running your business not robbing a bank!) Not every action may lead to the result you had planned, but that doesn’t mean that you shouldn’t take it. Try to resist the urge to procrastinate, or the common urge to “rationalize” why you shouldn’t take action on your idea. Here are some examples of excuses actors use.

“I’m not going to that open call because I’m too tired, and I probably won’t get the part anyway.” The important thing here is to go! Take the action regardless of the outcome! You may or may not get the part at that open call, but you might meet someone who may be instrumental in your advancement, or you might become aware of an audition for a different project, or hear about something that could lead to life improvement just by being observant.

Perhaps you find out that someone you knew or worked with in the past is now working at a theater or is in some position that could help you. Contact that person. What if they don’t respond? What if they don’t remember you? What if, what if … you get the picture. Send that email. Make that call. Go to that audition. Take the action regardless of the outcome. Without the "action," there will NEVER be an outcome.

Say you were thinking of making a video of some clever sketch idea to put up on YouTube, but get cold feet because “someone’s already done this before” or “maybe it’s just not good enough” or “it’s not perfect” or “no one will look at it” or “I don’t have any video equipment.” Take the action regardless of the outcome. No equipment? Your friends may have an iPhone or a video camera, and you can record on your computer with simple FREE software. Just do it!

If it doesn't work as you imagined it in your mind, so what? By seeing it for yourself, you have accomplished more than you could imagine.

1. You actually created something yourself. It doesn't matter if it is good or not. The fact is you did it AND it will most likely lead to something else that is creative and perhaps more appropriate or funnier.

2. Trial and error usually reveals things that you never intended to discover.

3. As soon as you can find a way to tape this project, you will then know how to do many others without much thought.

Take the action regardless of the outcome. You will be glad you did.

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